adidas Showcases Potential for Girls when Staying in Sport by Recreating Iconic 2006 Jose+10 Campaign Image with All-Star Line Up of Role Models and Icons
Today, adidas launches a new campaign to encourage the 43% of girls that quit sport at 13 to stay in football, by showcasing the power and potential of a future in the game.
Over a million people turn activity into action for adidas’ Move For The Planet
Over 1.2 million people came together to Move For The Planet, a new global initiative by adidas that harnessed the collective activity of sporting communities across the world.